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The way we consume is directly related to our interaction with brands, images, values and the imaginary side that they convey and to which we adhere and identify ourselves. The act of buying is of course conditioned by the product itself, its intrinsic qualities and, of course, its price. But in this decision to buy, […]
http://www.arrowman.eu/?p=3833
The French industry will not be uberized. The 4th industrial revolution has already begun. We are not facing a disruptive revolution as expected, but a gradual transition to new industrial processes and collaborative modes. The trend is discrete yet deep. The digitalization of manufacturing tools is under way, accompanied by experts that are particularly agile […]
Digital & Marketing - Arrowman Executive Search